On the front page
Shedding light on…n°3 // The Privacy Sandbox: a collection of tools for third-party cookieless online advertising
The online advertising ecosystem largely relies on the use of third-party cookies to improve the ad relevance. Wishing to offer a technological alternative to current system deemed too intrusive, Google launched The Privacy Sandbox initiative in 2019. In its third issue of “Shedding light on”, the PEReN analyses the economic, technical and privacy issues surrounding the American giant’s solution, which is still under development.
Shedding light on…n°2 // Mobile applications: what are the security issues for their distribution outside OS stores?
Until now, mobile applications have been distributed almost exclusively through the application stores of operating system developers, on their own terms. These terms are changing under pressure from publishers on the one hand, and with the help of ongoing national and international regulatory changes on the other. In the second issue of its “Shedding light on…” series, the PEReN takes a closer look at the technical and security issues related to this opening, particularly for the end users.
Through the “Shedding light on…” series of article, PEReN proposes elements of technical analysis on a wide variety of topics related to the regulation of online digital platforms. In this first article, PEReN discusses the notion of interoperability and the forms and degrees this notion can cover.
The French Competition Authority and PEReN have signed a convention outlining the conditions under which PEReN will provide technical assistance to the French Competition Authority in its missions.
The DMGIC, as part of its participation to an international multi-stakeholder working group on the diversity of online content, commissioned PEReN and Inria/Regalia to conduct a feasibility study evaluating the conditions under which audits of content recommendation algorithms would be possible.
PEReN has been created following the publication of decree n°2020-1102 on the 31 August, 2020. It will be placed under the joint authority of Bruno Le Maire, the Minister of Economy and Finance, Roselyne Bachelot, the Minister of Culture, and Cédric O, the Secretary of State for Digital Affairs.